11 December 2023
/ Design, Magazine
The Cut Flagship Showroom - Brera Design District
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B&B Italia
Camaleonda
€ 18.650
This designer sofa is distinguished by its modularity, which allows for multiple configurations that can be highly customised in every detail. The wide range of bright colours gives the designer sofa a distinctive touch.
The product in the configuration visible in the image on the left was selected by the Peverelli team for digital sale.
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The Camaleonda Sofa by Mario Bellini: An Icon of Italian Design
History, Innovation and Sustainability of the legendary modular sofa that made history in contemporary design
In the 1970s, the talented Italian designer Mario Bellini created an iconic work of contemporary design: the Camaleonda sofa. This design masterpiece represents a perfect combination of originality, innovation and research, culminating in a unique and elegant product that can enrich any environment.
Now, decades after its creation, the Camaleonda sofa has been re-edited with a focus on comfort and sustainability. Every aspect of the new sofa has been carefully designed, using eco-friendly materials and state-of-the-art technology to ensure a superior seating experience for both body and mind.
The design of the Camaleonda sofa is extremely versatile, adaptable to any furnishing style. Its modular shape makes it possible to create different compositions, perfect for every need, while the carefully selected fabrics allow the product to be customised according to individual tastes and preferences.
The Camaleonda sofa is more than just a piece of furniture: it represents the excellence of Italian design, the result of a unique combination of creativity, functionality and sustainability.
Modularity and design
The Camaleonda sofa combines functionality and aesthetics
The Camaleonda designer sofa, created by renowned Italian designer Mario Bellini, is a work of art that uniquely combines functionality with aesthetics. Thanks to its modularity, this sofa can be configured in multiple shapes and customised to suit individual tastes, making it perfect for any living space. The great attention to detail and the use of high-quality materials make it a design icon that transforms a simple sofa into a timeless piece of furniture. The Camaleonda is a perfect blend of innovation, style and comfort, offering a unique experience of beauty and well-being.
The vitality of colours
The vibrant range of colours that distinguishes Camaleonda
The selection of bright and intense colours makes this sofa an eye-catching option for any room, and allows for endless bold and unique combinations.
Attention to colour selection is a distinctive element of the Camaleonda sofa design, making each sofa configuration a unique work of art. Each colour shade has been carefully chosen to create a range of colours that fits perfectly with any furnishing style, from classic elegance to modern eccentricity.
Timeless icon
The art of design: the Camaleonda sofa
The Camaleonda sofa by Mario Bellini is a timeless work of art, renowned for its sophisticated elegance and its ability to adapt to any environment. The perfect combination of form, colour and functionality makes the Camaleonda sofa a true design icon, capable of enhancing the style and elegance of any living space.
The timeless design of the Camaleonda sofa makes it a distinctive element of any room, enhancing the elegance and style of any décor. Attention to detail and the choice of high-quality materials guarantee uncompromising durability, making it a safe and long-lasting investment.
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Mario Bellini and Italian design
The brilliant career of the famous designer, from 'Programme 101' to the Villa Erba Exhibition Centre, an exceptional legacy of timeless design elements
The genius of the famous Italian designer Mario Bellini first emerged in 1963, when he started working as chief design consultant for the well-known company Olivetti. Among his most iconic designs are the 'Programma 101', considered the first personal computer in history, and the 'Divisumma 18' electronic calculator. In 1972, Bellini made a major appearance at the MoMA in New York with the exhibition 'Italy. The New Domestic Landscape', where he presented the 'Kar-a-sutra', an automobile that revolutionised the concept of habitability. During the 1970s, he collaborated with some of the biggest Italian and European companies, such as Cassina, Flos and Vitra, demonstrating his ability to create timeless design elements.
In the 1980s, Bellini concentrated increasingly on architectural design, creating extraordinary buildings such as the Exhibition and Congress Centre at Villa Erba Park in Cernobbio, the Tokyo Design Centre and the New Pavilions of the Milan Trade Fair at Portello. His brilliant career earned him numerous prizes and awards, including the Compasso d'Oro in 1979 for the '101 Programme' and the nomination as 'Designer of the Decade' in 1980 by the Museum of Decorative Arts in Montreal. To this day, Mario Bellini continues to make his mark in the world of design and architecture, maintaining his studio in Milan and working with the world's largest companies. His exceptional legacy has left timeless design elements that will continue to inspire and excite future generations, testifying to his ability to create works that unite form and function in an extraordinary way.
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